KiWi Medical Equipment (Tianjin) Co., Ltd. (Kavi Medical for short) was established in March 2020, focusing on obstetrics, gynecology, reproduction, microbiology R&D, production, and sales of equipment in the fields of innovation and other subdivisions. Products include Kiwi^®disposable fetal head suction device Omni  5015G (Kiwi for short), cervical dilation balloon, obstetric simulation model, etc.

Among them, the Kiwi product line of Kewei Medical has been approved by the State Food and Drug Administration in April 2021 and has been sold domestically; the cervical dilation balloon has been Completed research and development; the obstetric simulation model has been mass-produced and sold to many teaching hospitals.

Chu Weichao, founder of Kewei Medical, said: "The first reason for the establishment of Kewei Medical is that he has previously represented cardiac surgery, electrosurgery, and obstetrics and gynecology. equipment and other products, has accumulated rich experience in marketing and marketing; secondly, because the team has been acting as an agent for obstetrics and gynecology equipment such as fetal head suction devices for more than ten years, the team has learned about product defects and doctors' new requirements for products during long-term clinical work. The third is that the country encourages the innovation of domestically produced devices because of the rising voice of domestic substitution; the fourth is that we hope to provide domestic users with innovative products with low cost and high quality.”

From the market perspective, in my country's gynecology, obstetrics, reproductive and other markets, the low-end products are mainly domestic brands, and the high-end products are mainly imported brands. For example, in the field of assisted reproduction, imported brands have monopolized about 95% of the market. Therefore, Kewei Medical previously judged: The market in the four major segments still has a large domestic alternative space, and there is still a large development opportunity in the future.

Today, the market has verified the correctness of Kewei Medical's forward-looking judgment. Currently, Kiwi^®Disposable fetal head suction device Omni  5015G has gradually replaced overseas imported products and occupies the domestic market based on the advantages of quality, performance and cost. Up to now, Kewei Medical has trained more than 10,000 clinicians nationwide to learn and use Kiwi^®Disposable fetal head suction device Omni  5015G.

In addition, after extensive market education and academic promotion, Kewei Medical has put the brand name Kiwi^® is synonymous with fetal head suction.” When it comes to Kiwi, everyone’s perception is the fetal head suction. " said Chu Weichao, founder of Kewei Medical.

Kiwi^®Disposable Fetal Head Suction Device Omni  5015G 

Data display, Kiwi^®The disposable fetal head suction device Omni  5015G is composed of a handle, a suction cup and a composite pipe, which can be negatively charged through the suction cup. Compression and immobilization of the fetal head to assist vaginal or cesarean delivery.

In clinical practice, the main reason for the failure of vaginal delivery is that the uterine muscle contraction of the mother is insufficient, making it difficult to push the fetus out of the body. The use of Kiwi can help mothers to achieve this process naturally, it can not only adjust and correct the position of the fetus, but also greatly reduce the pain and shorten the delivery time of the mother. At the same time, safe vaginal delivery is also extremely helpful for the normal development of the fetus in the future.

Compared to cesarean section, Kiwi midwifery is more minimally invasive, has a better user experience, and does not leave scars. Compared with forceps-assisted delivery, disposable fetal head has higher safety and efficacy, and shortens the time of the second stage of labor. Data show that Kiwi midwifery can shorten the second stage of labor by 2/3. Based on the clinical advantages of Kiwi midwifery, the use rate of this product in the field of midwifery in the United States has exceeded 60%.

In addition, compared with the previous traditional products, the Kiwi^®Disposable fetal head suction device Omni  5015G has been upgraded to be safer, more effective, more convenient, etc. Advantages. This is because the Kewei medical team has represented the fetal head suction product line for more than ten years, and has rich product experience, surgical experience, clinical training experience, and has obtained a large number of front-line cases and various needs of doctors. Based on this, Kewei Medical has optimized and upgraded its products.

For the upgraded product launched by Kewei Medical, a clinical expert said: "Viviables Kiwi^®Disposable Fetal Head Aspirator Omni  5015GEasy to operate , safe and effective, concurrency at least, inmidwifery can reduce the rate of cesarean section，Shorten labor, Can be widely used in obstetrics. ”

Those who don’t think for a lifetime are not enough for a while. Therefore, Kewei Medical not only cuts into the market from obstetric devices, but also takes gynecology, reproduction, minimally invasive and other sub-sectors as a market that can be developed.

Gynecology and obstetrics are closely related, and it is logical to become the expansion field of Kewei Medical. In the field of reproduction, Kewei Medical has seen that there are about 50 million infertility patients in my country, and the market space exceeds 100 billion yuan. The market is monopolized by overseas brands, and there is a large space for alternatives.

Focus on minimally invasive segments, because open surgery is developing towards minimally invasive surgery, and instruments in obstetrics, gynecology, reproduction and other fields are moving towards minimally invasive develop. Based on this, Kewei Medical hopes to master minimally invasive technology, and product development and innovation are all oriented towards minimally invasive technology.

Therefore, in addition to the disposable fetal head suction device, Kewei Medical has also developed innovative products such as cervical dilation balloons and obstetric simulation models.

Among them, the cervical dilation balloon imitates the fetal head to compress the cervix through mechanical stimulation, so as to soften and dilate the cervix naturally, thereby improving the success rate of labor induction and reducing the harm to the patient. Compared with products on the market, the optimized cervical dilation balloon developed by Kewei Medical is more convenient to operate, simpler to use, and safer in clinical practice.

The obstetric simulation model is the first overseas product introduced by the Kewei medical team. At present, Kewei Medical has completed the localization research and development, and has mastered the core technology and technology. At the same time, based on previous market channels, Kewei Medical has sold the product to many teaching hospitals to assist doctors in educating and training students more conveniently.

Compared with other products, the obstetric simulation model developed by Kewei Medical is very similar to real people, with real-life muscles, skin, bones, and even similar muscle elasticity and muscle strength.

Chu Weichao, founder of Kewei Medical, said: "Based on the multi-product line layout, Kewei Medical can provide one-stop solutions for customers and clinics. At the same time, Kewei Medical's products have differentiated advantages, and Kewei Medical also provides Professional services make it more competitive in the market.”

At the same time, Kewei Medical plans to develop overseas markets by relying on product advantages. For Kewei Medical, it has mastered the core technology and production process, and its products have the advantages of high quality, excellent performance and low cost, which is conducive to expanding the market. On the other hand, Kewei Medical believes that the international environment is complex and there is a lack of international talents in China. Therefore, Kewei Medical plans to cooperate with distributors in the United States, Europe and other places to sell products to the world.

Chu Weichao, founder of KiWi Medical, said: "At present, the series of products developed by the company are mainly popular in North America, Western Europe, Japan and other places, and are still in the initial stage in most other regions overseas, and have great potential for development."

In the future, KiWi Medical will focus on making good products. In the long run, KiWi Medical will focus on obstetrics, gynecology and other departments to create one-stop solutions and improve professional service capabilities.